No matter if you are spending 3 days in Seoul or much more if you are passionate about photography or on Instagram you’ll want to know all about the most Instagrammable places in Seoul, South Korea.
Since I visited Seoul on some cold winter days, the sights weren’t so picturesque. Nonetheless, I somehow love the pictures I’ve managed to take in South Korea’s capital.
Whenever I look at them, I feel like the weather was much warmer, and I must agree the sun helped a lot to bring out the colors. As a result, I have plenty of pretty Instagram pictures to share.
Moths later, when we moved to Seoul, I had the chance to go back and explore some stunning places, in all seasons.
And I just want to share with you the result of my hard work researching almost all of the most Instagrammable places in Seoul.
Table of Contents
- Most Instagrammable places in Seoul, South Korea
- Map of the 101+ most Instagrammable places in Seoul
- Most Instagrammable places in Bukchon Hanok Village
- The Palaces in Seoul
- Instagrammable places in Gangnam
- Lotte World Tower
- Arc N Book (update below)
- Starfield Library
- Bongeunsa Buddhist temple
- Gangnam Style Statue
- K-Pop Square and the huge screen
- Lotte World Seoul
- Seoul Sky
- Seokchon Lake
- Basilur Sunset Avenue
- The Lonely tree in Olympic Park
- Antique Coffee Songpa
- Songpa Book Museum
- Seoul Book Bogo (Seoul Book Repository)
- K-Star Road
- MAMMAMIA (도산맘마미아)
- Sulwhasoo SPA Flagship Store
- Café DIOR Seoul
- Maison Hermès Dosan Park
- Hongdae Instagrammable Places
- Digital Media City area
- Namsan Tower
- Itaewon area
- Buam-dong Picture-Perfect Places
- Seoul Forest & Seongsu
- Eunpyeong Hanok Village
- Other areas in town
- Other Seoul Travel Resources
Most Instagrammable places in Seoul, South Korea
Seoul is such a vibrant city where you can go from skyscrapers to old traditional buildings in the blink of an eye. Where the rich culture surprises you, and the Instagrammable restaurants and cafes are at every corner.
I honestly think that Seoul during Spring or Summer is much more vibrant, colorful, and green. But at the end of the day, I work with what I have and I’m honestly pretty happy with the results.
You might want to get your Seoul pass in order to get around faster, cheaper, and get to see all the great Seoul places.
Map of the 101+ most Instagrammable places in Seoul
Click on the map to open it in Google Maps and find your way to some of these amazing places in Seoul. The map has more than 101 Instagrammable places in Seoul and I will keep adding to it.
Most Instagrammable places in Bukchon Hanok Village
Maybe the most popular place in Seoul, Bukchon Hanok Village is the place for taking pictures. Especially when you rent a traditional Korean suit, a Hanbok for both you and your loved one.
Read all about my Hanbok experience here!
The residential area is where members of the royal family lived together with close ones, and it is still inhabited today. That’s why I recommend respecting the people who live here while taking beautiful pictures.
Streets are running up and down, and many of the Hanoks (traditional Korean houses) have been transformed into coffee places or tea houses. Also, there are many shops and museums you can get lost in.
북촌사경 – Bukchon Hanok Photo Spot
The main street in the Bukchon Hanok Village
Admission Fee: Free
Subway: Anguk Station (Seoul Subway Line 3), Exit 1 or 2.
Greenmile Coffee Bukchon
They not only have a stunning view from the rooftop, but they also have some of the best coffee in Seoul.
Cafe Onion Anguk
Hosted in a hanok house with an interior garden, they also have great pastry and even greater coffee.
London Bagel Museum Anguk (런던베이글뮤지엄 안국점)
To be fair, I never understood the madness about this place – it always has a waiting line!
I loved this area from the first time I discovered it. It is so close to the Palaces and to other main tourist attractions in the city.
A beautiful traditional tea house hosted in a hanok building.
Osulloc Tea House Bukchon (오설록 티하우스 북촌점)
A relatively new location in the heart of Bukchon Hanok. So many rooms and designs that will cath your eye (and camera).
Sulwhasoo Bukchon Flagship Store
The famous luxury skincare brand has another cool flagship newly opened right next door to the Osulloc Tea House. It is hosted in a traditional hanok house and is one of the places where to try and buy skincare in Seoul.
Blue Bottle Coffee Samcheong Cafe (블루보틀 삼청 카페)
The famous cafe has a lovely branch in the Bukchon Hanok area. The place is not very big and if you come here around lunchtime you might find it difficult to find a spot.
The Palaces in Seoul
Gyeongbokgung Palace and Changdeokgung Palace
Despite the fact that it was awfully cold on both occasions I visited the two palaces, the view they offer was still stunning.
Gyeongbokgung Palace is the largest one in Korea, thus the most crowded one. But when you go early in the morning and enter by the Gwanghwamun gate, you might be lucky and skip the crowds.
If you’re not in luck, I suggest skipping that one and heading directly to Changdeokgung Palace, far less crowded and offers yet as many picture-perfect spots.
The best part about the palaces? Their Secret Gardens.
Gyeongbokgung Palace: 161, Sajik-ro, Jongno-gu, Seoul
Changdeokgung Palace: 99, Yulgok-ro, Jongno-gu, Seoul
A smaller palace, not very popular, thus not very crowded minutes away from the Bukchon Hanok Village.
Deoksugung Palace (덕수궁)
The place we chose for our private photo session, because of its gardens but also the mix of old and new buildings.
National Folk Museum of Korea
Learn about Korean culture and history, while making the best out of the place and taking some original pictures.
Address: 161, Sajik-ro, Jongno-gu, Seoul
A less explored hanok area is Ikseon-dong. For tourists at least, because Koreans love coming and spending time at the cool cafes and restaurants around Ikseong-dong.
Here are only a few Instagram-worthy places.
Tteuran Tea House (뜰안)
Ikseon-dong Cafe SIKMUL
Seoul’s famous shopping area has much more in store for you. Pretty narrow streets, tea stores, vibrant colors, and great food locations.
Color Pool Museum
If you are into light shows, Seoul has plenty of options you can choose from. The good news is that if something closes down, another exhibition will pop up in place.
The Color Pool Museum is any Instagrammer’s dream with various colorful rooms where you can take countless pictures for your feed.
One of the most important Buddhist Temples in Seoul has always something on display.
It is just an area in Seoul, why would this be one of the most Instagrammable places in Seoul you ask?
Oh well, these streets are incredible as soon as night falls. All the neon lights turn on, hundreds of street food stalls come to life, and everything vibrates with life.
The Hello Beautiful sign – Banila Shop
Before getting to Seoul I honestly didn’t know what this place was. I just knew it was pretty and I had to have a picture of it.
Once I got there and got lost on the streets of South Korea’s capital, I discovered this was actually a cosmetics shop. Even better, right?
I’ll take some pictures and buy some face masks.
Stylenanda Pink Hotel – 3CE
A clothing and makeup store with a cool pink cafe.
Moxy Seoul Myeongdong
Everything from the interior design to the bar screams “Take a picture!”
Extra tip! If you want to have the best pictures from your trip, I strongly recommend heading over to Flytography and booking a local expert for a photo session on location!
Instagrammable places in Gangnam
Famous thanks to that awful song, Gangnam is Seoul’s party district.
You can come here for some pretty cool pictures too. I’m not talking about the “Gangnam Style” statue in front of the COEX mall, but the super hip streets in Gangnam.
Lotte World Tower
More particularly, the observatory is located on the 123rd floor of the Lotte World Tower in Seoul. This is the place where you want to go if you want to have the most incredible view over Seoul from above.
It might be a great idea to come just before sunset and see Seoul during the best time of the day.
Arc N Book (update below)
It’s a bookshop we are talking about, but it has some of the most amazing places for taking perfect Instagram Seoul pictures.
At Arc N Book they have all kinds of activities and book releases or readings. There are small sofas and comfortable corners where anyone can sit back and relax with a book or a magazine.
We were so charmed by this place that we spent quite some time there. You’ll find some restaurants, a coffee shop, and even an ice cream stand inside the bookshop.
But the most Instagrammable place you’ll see here is by far the wall of books that goes up like a wheel.
Unfortunately, the Arc’N’Book location in Euljiro was permanently closed in 2021. However, there are other 2 great locations in town:
Arc’N’Book in Sinchon
Arc’N’Book in Jamsil – hosted in the Lotte World Tower Department Store
On the other side of the Han River, in the popular Gangnam area of Seoul sits another very popular Instagram Seoul destination.
It surprised me to see that Starfield Library is inside a shopping mall, COEX Mall. But if you follow the instructions provided by Google Maps or Naver Map you’ll have no problem finding it.
When I was there the place was packed with teenagers taking tons of pictures or just killing time.
I suggest going with someone if you want to take the iconic picture on the stairs. I only had my tripod with me, thus I had to find a different angle and take my picture either way.
Bongeunsa Buddhist temple
Just a few steps away from the Starfield Library you’ll find the beautiful Bongeunsa Buddhist temple.
The most important Buddhist temple in Korea, dating from more than 1000 years ago, here is where a splash of color will enchant your senses.
I loved strolling around the beautiful garden, which I think transformed into an incredibly flower-filled place as soon as Spring came.
Disconnecting with a cup of flavored tea at the local teahouse is another thing you can do, and the inside of the small temple-like building is just perfect for some great Instagram pictures.
Gangnam Style Statue
Located right next to the COEX Mall this is another popular photo spot.
K-Pop Square and the huge screen
The screen went viral online a few years ago because of the huge wave it displayed. However, they usually change what they put on, and you can watch even k-pop videos.
It is right around the corner from the COEX Mall.
Lotte World Seoul
Lotte World Adventure is Seoul’s Disneyland where you can easily spend one whole day having fun, running around from one ride to the other.
Moreover, the park has been registered as the world’s largest indoor theme park, and you can also visit a stunning aquarium. Visit during spring or autumn for the best pictures!
Address: 240 Olympic-ro, Songpa-gu, Seoul, South Korea
An observation deck that is located between floors 117 – 123 from where you can admire the whole city.
There is also the option of going on the outside, but that’s not an activity for everyone. I would be too scared.
Popular especially during spring or fall, the lake transforms itself from one season to the other.
Address: 잠실6동 Songpa-gu, Seoul, South Korea
Basilur Sunset Avenue
A nice tea place inside the Lotte World shopping mall.
Address: 300 Olympic-ro, Songpa-gu, Seoul, South Korea
The Lonely tree in Olympic Park
There isn’t much to say about this place, except the fact that it is really Instagram-worthy. Come for a walk in the Olympic Park of Seoul and bring your camera with you!
A popular bar/cafe/restaurant that offers a great view of the Lotte Tower.
Another great area to look for the best angle of the Lotte Tower.
Antique Coffee Songpa
A girly cafe with blush-pink walls and some interesting statues. in the background, you can see the ever-present Lotte Tower.
Songpa Book Museum
Seoul Book Bogo (Seoul Book Repository)
Open in the spring of 2019 in the place where once there was a warehouse, this is one of the most instagrammable book shops in Seoul.
You can walk through the countless bookstalls filled with used books, and buy a few to take home (if you read Korean).
Address: 14, Sincheon-dong, Songpa-gu, Seoul (a short walk from Jamsilnaru Station)
We are moving to the Dosan Park and Apgujeong Rodeo Street area, which is another place packed with instagrammable places in Seoul.
The K-Star Road is only one of them and should not be missed by any K-Pop lover.
One of the most popular cafes in the area, mainly because of its pink outside, but also because of its colorful interior.
Sulwhasoo SPA Flagship Store
Come here for a luxurious SPA treatment, or only to take a picture.
Café DIOR Seoul
I must be honest and tell you the coffee was…some of the worst coffee I ever had (but I am a coffee snob). However, the place looks super nice and it is very Instagram-worthy.
Maison Hermès Dosan Park
Haven’t tried this one, but who wouldn’t want an afternoon tea at Hermes? I would!
Hongdae Instagrammable Places
Stylenanda Pink Pool Cafe
One of the most Instagrammable places in Seoul which I failed to go to. Maybe the hippest place in Seoul here is where you can enjoy a coffee (in a pink cup, of course), and take some pretty cool pictures in this pink girly paradise.
With two locations in town, the place is both a cafe and a makeup and fashion store. What else would you expect from a place like this in the world cosmetic’s capital?
2D Cafe – CAFE 연남동 223-14
I must tell you I have mixed feelings about this place.
Yes, it is the famous coffee shop where you feel like you stepped inside of a comic book. Yes, it is a great Instagrammable place and something you should at least try to see and put on your places to visit in Korea during the winter list.
But I felt it was very commercial, and not in a good way.
First of all, we went all the way there only to find out it had moved on to a larger place. But there was no sign announcing that.
Moving forward, as we arrived at the new location, a pretty big line was expecting us. We tried to wait patiently for our turn, but since it was winter and very cold, we just went to another place across the street from the comic fantasy cafe.
Before we left we decided to just go on to the entrance and take a picture of the chair in front of the door. Someone came out and told us that we can only take pictures after we are seated at the table, but they are full at the moment. Ok, that’s not how you win your clients.
Line Friends Flagship Store Hongdae
Moving forward to some other cartoon place, a fun one this time, for the child in you!
Line Friends Flagship Cafe is located inside a 3-story high outlet where you will find it hard to concentrate and step out without buying some of the cutest things in the world. Things you don’t actually need, but who cares when they are so pretty?
Or just come here to drink a coffee and take some Instagram pictures.
Another great option, that is still around, perfect for flower lovers, in an easy-accessible area close to Hongdae, is Colline Cafe.
They change flowers with every season, and based on seasonality, the outside garden looks like a botanical park. Moreover, the cafe has been around for some time, thus you won’t have any problems with finding a table.
The streets in Hongdae are extremely colorful so you don’t have to look much for a cool place for a picture.
Gyeongui Line Book Street
One of my favorite areas in town, there are countless photography options around, from the colorful buildings to the cool displays, or beautiful flowers or foliage during autumn.
943 King’s Cross
A cafe and restaurant perfect for Harry Potter fans, in the heart of Hongdae.
Apart from being one of the best Vietnamese restaurants in the area, the building has a wonderful display.
Paul & Paulina Yeonhui
Come for the bread and admire the Scandinavian-style building.
Gung-dong Neighborhood Park 궁동근린공원
I loved going on walks in this park/forest because it is set high on a hill and offers a stunning view over the city, including Namsan Tower.
Sway Coffee Station
I always went by this popular place but never tried it. It is particularly popular because of its window.
Digital Media City area
DMC was our home and I got the chance to explore a lot. There are a few popular spots, but most people come here if they want to see their favorite K-drama or K-pop artists.
That’s because we saw them film on the streets on countless occasions, and that is where TV or radio have their locations.
Apart from that, here are other picture perfect spots.
Set on the top of a hill, it is popular for its vegetation, especially during fall. You also get a stunning view of the city (Namsan Tower and Lotte Tower in one picture).
Oil Tank Culture Park
A cool cultural park in an old Oil Tank. Koreans know how to take advantage of everything.
A small yet charming neighborhood park.
One of the most iconic landmarks of Seoul, the Namsan Tower is strategically located on the top of a hill, with the whole town underneath it.
Whether you choose to climb only the hill or take the escalator the extra 236.7m to the top of the tower, you will still have a great view in front of your eyes. Choose to indulge in dinner at the rotating nGRILL restaurant sitting on the 5th floor of the Namsan Tower.
There are countless picture-perfect spots, such as the locker wall, the statues of Kakao Friends, various platforms, and of course, the Observation Deck.
The so-called ex-pat area, Itaewon, is packed with colorful streets and hip cafes you will want to visit.
The Royal Food and Drink
The Royal Food and Drink is one of the most popular places you’ll want to go to, mainly because of its stunning rooftop terrace and view. Additionally, the food here is really good and you can both enjoy the Namsan Tower and the whole city.
There are countless streets with beautiful murals.
Buam-dong Picture-Perfect Places
One of our favorite areas, Buam-dong is off-the-beaten-path and for this reason, not many tourists explore it. But there are so many cool places and its location is perfect, on the mountain.
Whenever we wanted to go to a quiet place, in the middle of nature, we would go to Adela Bailey. Their garden is beautiful and you get a stunning view over Seoul.
This place used to be super popular a few years ago, but we really liked it. It has a beautiful garden stranded above the city.
On the map I have included a few other important spots around Buam-dong, just open it and have a look.
Seoul Forest & Seongsu
Home to some of the most important Instagram spots during spring or fall.
The popular blue container wall.
A cosmetics concept store with a cool rooftop cafe and tea place.
Eunpyeong Hanok Village
While most tourists visit the famous Bukchon Hanok Village, the savviest ones head over to the less crowded and less popular Eunpyeong Hanok Village.
It is true that the area is harder to reach from the city center and you will have to put aside half of the day for the trip, but in my opinion, it is worth it when you have more time to spend in Seoul.
The view over the mountain and the traditional houses is stunning, and there are a few cafes that offer great Instagram spots.
Address: 127-25 Jingwan-dong, Eunpyeong-gu, Seoul, South Korea
Other areas in town
Ihwa Mural Village
One of my favorite places in Seoul, a very popular destination for most of the people visiting and looking for the most Instagrammable places in Seoul.
Expect climbing some serious stairs and steep streets, but it will all reward you with both amazing colorful streets and breathtaking views of Seoul from above.
The small part of town has lots of terraces, coffee places, and bars where you can rest after the climb.
I’ve also noticed the place is popular because of the Korean drama movies that have been shot here. You’ll notice K-Pop and Korean drama are huge things in Korea, and in Asia. Thus, many fans come to take pictures on the streets where their favorite characters lived in some of their most important moments.
Just keep in mind the fact that this is also a residential inhabited area, and respecting the local people is the most important.
Home to the popular Yeouido Park during spring because that’s where the Cherry Blossom festival takes place, but there are also other picture-perfect areas worth considering.
The I Seoul U sign
The Hyundai Seoul
Famous for its observatory and Aqua Planet.
A charming tea place is hidden on the streets of a less explored neighborhood, in the heart of Mangwon.
As you step inside T.Nomad you will be surrounded by a zen atmosphere, relaxing music, lavender clouds, and an interior waterfall with its tranquil sound.
Choose from the few tea options, along with traditional Korean desserts.
The Rose Village
If you are visiting during spring and the rose season, make sure to make your way to the place also known as “Seoul’s Rose Village” – Cheonho-dong Rose Village (천호동 장미마을).
The best time to visit is during May, and you can easily get there by subway and for a short walk.
You will find this small alleyway incredibly charming, decorated not only by the roses in bloom but also by some colorful murals.
Make sure to respect the people living there, because it is a residential area.
Address in Naver: 빠른길찾기 | Gucheonmyeon-ro 16-gil, Gangdong-gu, Seoul, South Korea
The first time I ever visited Seoul I stayed at a hotel overlooking both Sungnyemun Gate and Namsan Mountain & Tower. So the gate reminds me of Seoul and I had to put it on my list of Instagrammable places.
Lively, colorful, crazy. There are picture opportunities at every corner. If you want something special, look for the flower market area inside.
A former suspended road turned into a city center park and walking area, from here you can admire some great Seoul destinations.
Any local market has its own vibe to it, especially the ones in Asia. You won’t feel the local vibe until you get to a local market, no matter where you are.
Garak Market in Seoul is a local fish market, where you won’t find the tourist crowds.
The large variety of seafood and vibrant neon signs makes this place great for interesting pictures.
Other Seoul Travel Resources
- Spend 3 days or 4 days exploring Seoul with these easy-to-follow guides
- Choose the best area to stay in Seoul
- Go on one of the best day trips from Seoul
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